{"id":16027,"date":"2025-10-18T13:43:00","date_gmt":"2025-10-18T11:43:00","guid":{"rendered":"https:\/\/sustain-shop.de\/?p=16027"},"modified":"2025-10-21T11:19:00","modified_gmt":"2025-10-21T09:19:00","slug":"via-awards-2025-sustain-merchandising","status":"publish","type":"post","link":"https:\/\/sustain-shop.de\/en\/via-awards-2025-sustain-merchandising","title":{"rendered":"VIA Awards 2025: SUSTAIN Merchandising makes the shortlist"},"content":{"rendered":"\n\n\t<section class=\"section\" id=\"section_955456908\">\n\t\t<div class=\"section-bg fill\" >\n\t\t\t\t\t\t\t\t\t\n\t\t\t\n\n\t\t<\/div>\n\n\t\t\n\n\t\t<div class=\"section-content relative\">\n\t\t\t\n\n<div class=\"row row-collapse align-middle align-center\"  id=\"row-1815731847\">\n\n\n\t<div id=\"col-1415027730\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n<h2>VIA Awards 2025<\/h2>\n<h3>Nominated in the category \u201cBest New Music Business\u201d<\/h3>\n<p>We\u2019re proud that SUSTAIN Merchandising made it onto the shortlist of the VIA Awards 2025 by the Association of Independent Music Entrepreneurs (VUT) in the category Best New Music Business.<br>The awards ceremony took place during the Reeperbahn Festival 2025 in Hamburg. <\/p>\n<p>The shortlist is determined through a multi-stage jury process.<br>First, the main jury \u2013 made up of VUT members and around 250 professionals from across the music industry \u2013 submits its nominations. This year, more than 560 entries were received.<br>The final selection of nominees and winners is then made by a specialist jury of hand-picked experts representing a wide range of genres, backgrounds, business experiences, and industry sectors \u2013 reflecting the diversity of the independent music scene.  <\/p>\n<p>The Best New Music Business category honors young, independent companies that are reshaping the music industry with innovative ideas and sustainable concepts. That\u2019s exactly what drives us \u2014 to create merchandising that lasts, in every sense: environmentally, socially, and creatively. <\/p>\n<p>As an independent 360\u00b0 agency based in the Heidelberg \/ Mannheim region, we\u2019ve been developing holistic strategies since 2019 that combine sustainable materials, fair production, and innovative formats.<br>One example: during the Mayberg Tour 2025, we completely avoided producing new merchandise \u2014 instead, we printed live on stage onto the clothing that fans brought with them. <\/p>\n<p>Even though we didn\u2019t take home the award this year, we warmly congratulate Aurismatic and all other winners of the 2025 VIA Awards!<br>Being nominated alone means a lot to us \u2014 it shows that our approach is being recognized and resonates within the industry.  <\/p>\n<p>A big thank-you goes out to the VUT and the jury for this recognition \u2014 and, of course, to all the artists and partners who continue to walk this path with us.<\/p>\n<p>We\u2019re honored to be part of a movement that\u2019s making the music industry more sustainable, fair, and diverse.<\/p>\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1034866358\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" style=\"margin:0px 0px 20px 0px;\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2200\" height=\"1650\" src=\"https:\/\/sustain-shop.de\/wp-content\/uploads\/2025\/10\/VIA_Stage_03.jpg\" class=\"attachment-original size-original\" alt=\"VIA Awards Stage Best New Music Business\" srcset=\"https:\/\/sustain-shop.de\/wp-content\/uploads\/2025\/10\/VIA_Stage_03.jpg 2200w, https:\/\/sustain-shop.de\/wp-content\/uploads\/2025\/10\/VIA_Stage_03-400x300.jpg 400w, https:\/\/sustain-shop.de\/wp-content\/uploads\/2025\/10\/VIA_Stage_03-1024x768.jpg 1024w, https:\/\/sustain-shop.de\/wp-content\/uploads\/2025\/10\/VIA_Stage_03-768x576.jpg 768w, https:\/\/sustain-shop.de\/wp-content\/uploads\/2025\/10\/VIA_Stage_03-1536x1152.jpg 1536w, https:\/\/sustain-shop.de\/wp-content\/uploads\/2025\/10\/VIA_Stage_03-2048x1536.jpg 2048w, https:\/\/sustain-shop.de\/wp-content\/uploads\/2025\/10\/VIA_Stage_03-800x600.jpg 800w\" sizes=\"auto, (max-width: 2200px) 100vw, 2200px\" title=\"\">\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1034866358 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\n\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-133619717\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n<p><span style=\"font-size: 80%;\"><em>Photos: Jonas Neugebauer, Ren\u00e9 Plichta<\/em><\/span><\/p>\n\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-133619717 > .col-inner {\n  margin: 48px 0px 0px 0px;\n}\n<\/style>\n\t<\/div>\n\n\t\n\n\n<style>\n#row-1815731847 > .col > .col-inner {\n  padding: 0px 0px 0px 0px;\n}\n@media (min-width:550px) {\n  #row-1815731847 > .col > .col-inner {\n    padding: 0px 24px 0px 24px;\n  }\n}\n@media (min-width:850px) {\n  #row-1815731847 > .col > .col-inner {\n    padding: 0px 48px 0px 48px;\n  }\n}\n<\/style>\n<\/div>\n\n\t\t<\/div>\n\n\t\t\n<style>\n#section_955456908 {\n  padding-top: 30px;\n  padding-bottom: 30px;\n}\n<\/style>\n\t<\/section>\n\t\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":16033,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[504],"tags":[],"class_list":["post-16027","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spotlight-en"],"_links":{"self":[{"href":"https:\/\/sustain-shop.de\/en\/wp-json\/wp\/v2\/posts\/16027","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sustain-shop.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sustain-shop.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sustain-shop.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sustain-shop.de\/en\/wp-json\/wp\/v2\/comments?post=16027"}],"version-history":[{"count":16,"href":"https:\/\/sustain-shop.de\/en\/wp-json\/wp\/v2\/posts\/16027\/revisions"}],"predecessor-version":[{"id":16063,"href":"https:\/\/sustain-shop.de\/en\/wp-json\/wp\/v2\/posts\/16027\/revisions\/16063"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sustain-shop.de\/en\/wp-json\/wp\/v2\/media\/16033"}],"wp:attachment":[{"href":"https:\/\/sustain-shop.de\/en\/wp-json\/wp\/v2\/media?parent=16027"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sustain-shop.de\/en\/wp-json\/wp\/v2\/categories?post=16027"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sustain-shop.de\/en\/wp-json\/wp\/v2\/tags?post=16027"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}